Hello Kitty: Hello Kitty Jewelry: For decades, Hello Kitty characters have brought joy to girls and women alike. In fall 2008, Simmons Jewelry Co. and Sanrio introduced a collection of fine jewelry and watches named Hello Kitty by Simmons Jewelry Co. The collection was launched to further expand the reach of the brand, and creating many more accessible points to satisfy each and every Hello Kitty fan. Employing colorful gemstones and sterling silver to attract a youthful audience, the collection is both luxurious and affordable. Girls fell in love with the whimsical appeal of Hello Kitty. Kimora Lee Simmons for Hello Kitty Fine Jewelry Collection is designed for the woman who has never really lost touch with her fairy-tale world of magic and whimsy. Take a walk down memory lane and fall in live with the little girl that lives in you! Embrace your inner princess! Add some sparkle to everyday life with the Kimora Lee Simmons for Hello Kitty Fine Jewelry Collection!